About Me
I am a Customer Experience (CX) strategist, Experience Development expert, and Professional Coach with a passion for designing meaningful interactions between brands and their audiences. Throughout my career, I have worked to understand consumer behavior, enhance brand engagement, and develop strategies that bridge business goals with user needs. My expertise in customer psychology, storytelling, and experience optimization has allowed me to create impactful, user-focused solutions. Now, I am expanding my skill set into User Experience (UX) Research & Design, where I can apply my deep understanding of customer insights, problem-solving, and human-centered design to the digital space. With a strong background in coaching and leadership development, I have helped individuals and teams cultivate empathy-driven problem-solving—an essential component of UX. I thrive on uncovering insights, conducting research, and designing experiences that are not only functional but also intuitive and emotionally engaging. As I transition into UX, I am eager to collaborate with teams that prioritize user-centered innovation and are committed to crafting seamless, accessible, and impactful digital experiences.