Eriza Saenz

United States of America

About Me

My dream role lands between the intersection of storytelling, strategy, and design, creating brand experiences that leaves a lasting impact. My passion lies in building authentic connections between brands and their audiences through thoughtful marketing, community-driven initiatives, and digital experiences. By balancing creativity with data-driven insights, I develop strategies that not only drive awareness but also cultivate engagement and brand loyalty. I have over 5 years of retail, product marketing, brand strategy, and content creation experience, with projects in beauty and lifestyle brands like Tower 28 Beauty and work for an SMB like T & E Treasures. I’ve led 360° marketing campaigns, optimized e-commerce experiences, and developed product positioning that prioritizes inclusivity. With a strong foundation in design and user experience, I bring a holistic approach to marketing—one that blends creativity, strategy, and innovation to create meaningful brand moments.

Overview