About Me
I am a UX researcher with a background in Human Systems Engineering, passionate about leveraging data-driven insights to enhance user experiences. With a Master’s and Bachelor’s degree from Arizona State University, I have developed strong research, analytical, and design skills. My experience includes conducting market research for Happy Sneeze, where I analyzed industry trends and identified strategic partnerships, as well as a digital advertising insights externship at Expedia, where I assessed competitor strategies to optimize engagement. Additionally, I have experience in usability testing, heuristic evaluation, and statistical analysis using tools like SQL, Tableau, and SPSS. I am eager to apply my skills to create user-centric solutions that drive meaningful impact.